![The new Adidas shoe "boost" is presented during the company's annual news conference in Herzogenaurach March 7, 2013. Adidas, the world's second largest sports apparel firm, reported an unexpected loss in the The new Adidas shoe "boost" is presented during the company's annual news conference in Herzogenaurach March 7, 2013. Adidas, the world's second largest sports apparel firm, reported an unexpected loss in the](https://c8.alamy.com/comp/2D0JDRF/the-new-adidas-shoe-boost-is-presented-during-the-companys-annual-news-conference-in-herzogenaurach-march-7-2013-adidas-the-worlds-second-largest-sports-apparel-firm-reported-an-unexpected-loss-in-the-fourth-quarter-due-to-writedowns-linked-to-the-weak-performance-of-its-struggling-reebok-brand-in-the-united-states-and-latin-america-reutersmichael-dalder-germany-tags-business-2D0JDRF.jpg)
The new Adidas shoe "boost" is presented during the company's annual news conference in Herzogenaurach March 7, 2013. Adidas, the world's second largest sports apparel firm, reported an unexpected loss in the
![Herbert Hainer, chief executive officer of Adidas, the world's second largest sports apparel firm, poses before the company's annual news conference in Herzogenaurach March 7, 2013. Adidas, the world's second largest sports Herbert Hainer, chief executive officer of Adidas, the world's second largest sports apparel firm, poses before the company's annual news conference in Herzogenaurach March 7, 2013. Adidas, the world's second largest sports](https://c8.alamy.com/comp/2E5N87J/herbert-hainer-chief-executive-officer-of-adidas-the-worlds-second-largest-sports-apparel-firm-poses-before-the-companys-annual-news-conference-in-herzogenaurach-march-7-2013-adidas-the-worlds-second-largest-sports-apparel-firm-reported-an-unexpected-loss-in-the-fourth-quarter-due-to-writedowns-linked-to-the-weak-performance-of-its-struggling-reebok-brand-in-the-united-states-and-latin-america-reutersmichael-dalder-germany-tags-business-2E5N87J.jpg)
Herbert Hainer, chief executive officer of Adidas, the world's second largest sports apparel firm, poses before the company's annual news conference in Herzogenaurach March 7, 2013. Adidas, the world's second largest sports
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